April 23 (Reuters) – Hasbro on Thursday delayed its quarterly results due to a cybersecurity incident, but forecast first-quarter sales above analysts’ expectations, sending its shares up about 6% in premarket trading.
The company said earlier this month it was investigating a cybersecurity incident after identifying unauthorized access to its network in late March.
While the incident did not impact its first-quarter results, costs related to the investigation will impact the second quarter, Hasbro said.
In the second quarter, the company also sees an impact from anticipated delays in order processing, shipping and invoicing, but expects to fulfil the delayed shipments in the back half of 2026.
The company reported preliminary first-quarter sales of $970 million to $985 million, compared with analysts’ average expectation of $908.9 million, according to data compiled by LSEG.
Revenue growth was aided by demand in its flagship trading-card franchise, Magic: The Gathering, Hasbro said.
The company’s strength in its digital gaming business has been aiding its growth, compared with peer Mattel, as the companies grapple with soft demand for traditional toys and cautious consumers rein in discretionary spending.
Hasbro, which reaffirmed its annual forecasts, expects to report full quarterly results on May 20.
(Reporting by Neil J Kanatt in Bengaluru; Editing by Shreya Biswas)
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