After careful consideration by the World Dairy Expo Board, the decision was finalized that the 2021 expo will remain in Madison, Wisconsin. The 54th edition of the event is scheduled to be at the Alliant Energy Center, September 28th – October 2nd, 2021. This announcement comes after those in charge of WDE were looking into alternate locations to host the annual event. Initially, after Dane County found out that WDE was looking into other location options, they came back with a ten-year contract that included compensation for any losses due to the cancelation of the expo last year, and the next two years at no cost to organizers.
“The clarity that Expo’s leaders sought from Dane County officials regarding the path forward for responsibly and safely hosting World Dairy Expo 2021 at the Alliant Energy Center has come to fruition,” shares Bill Hageman, WDE Board President. “We are grateful for the patience and commitment to World Dairy Expo exhibited by our stakeholders and the dairy community throughout this process. Expo is excited for Madison to once again be the place where the global dairy industry meets!”
“We are eager to build upon the strong partnership between Dane County and World Dairy Expo as the organization moves forward with plans for its 2021 event in Madison,” states Dane County Executive Joe Parisi. “The only home World Dairy Expo has known is Dane County, Wisconsin, and we are ready to welcome the dairy industry’s premier event back to our community this fall.”
Discussions regarding the contract extension proposed by Dane County in early March concerning the World Dairy Expo’s use of the Alliant Energy Center will take place over the coming months. All that we know for sure is that the event will be held in Madison at the end of September.