PARIS (Reuters) – Carrefour and Google said on Tuesday they were launching a new voice-based grocery shopping service in France as part of the French retailer’s ambition to accelerate its expansion into food e-commerce.
The service, based on Google Assistant, is part of a strategic partnership between the two companies initiated in June 2018, the joint statement said.
Carrefour is in the midst of a global overhaul to boost sales and profits which entails investing 2.8 billion euros in digital commerce by end 2020 in the face of competition from Amazon.
(Reporting by Dominique Vidalon; editing by Jason Neely)