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BMW says expects to improve product pricing with new models

German premium automaker BMW Chief Executive Norbert Reithofer arrives for the company's annual news conference in Munich March 19, 2014. RE
German premium automaker BMW Chief Executive Norbert Reithofer arrives for the company's annual news conference in Munich March 19, 2014. RE

By Edward Taylor

MUNICH (Reuters) - BMW Chief Financial Officer Friedrich Eichiner said on Wednesday the launch of new models such as the BMW Active Tourer as well as the X4 sports utility vehicle will help the Munich-based premium auto maker to improve pricing.

(Reporting by Edward Taylor)

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