According to Toyota, as reported by the Wall Street Journal, ABC's report on potential acceleration problems shows the tachometer at 6,000 RPM when evidence of the vehicle shows it is in park. ABC has replaced the video (never a good sign). Further, this story involves a manipulation of the electronics in question. Toyota's counter offensive came on the same day an out of control Prius was stopped with help from police on a San Diego freeway.
Whether or not Toyota product has rapid acceleration problems is becoming the "Elvis sightings" equivalent of the automotive industry. As such, it could be a reputation, fairly or unfairly, that lingers with Toyota for a long time.